Red is for winners - It's Gotta Be Red

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Red is for winners

We have already written on the fact that sporting teams wearing red are more likely to win, all other things being equal (see: Bet on red). This has now been backed up by more research.

The University of Plymouth in the UK discovered that teams wearing red kit were more likely to win at home, to win more points per game and to finish higher in league tables on average than teams wearing other colors.

Photo by Chuffy.

The author of the study, Professor Martin Attrill, said that the effect was probably due to the association of the color red with agression, which stimulates agression in the wearer, while forcing the opposing player on the defensive. It is also possible that the color red by its nature means that "red" teams like Manchester United, the Red Sox or the Red Wings attract a more "lively" fanbase and therefore become more wealthy and able to buy better players.

But the same results were obtained in a study of boxing and wrestling at the 2004 Athens Olympics by Durham University which showed that players wearing red were significantly more likely to win.

Of course, this has implications for sport in general - non-red teams will cry "unfair" now that the advantage of wearing red on the part of their opponents is known. Perhaps it could even lead to the abolition of the blue and red corners in boxing, and (heaven forbid!) the banning of the color red in sport!

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Red is for winners

We have already written on the fact that sporting teams wearing red are more likely to win, all other things being equal (see: Bet on red). This has now been backed up by more research.

Photo by Chuffy.

It's Gotta Be Red is officially launched!

28th February, 2008

We are proud to announce that, after a long period of development and beta-testing, It's Gotta Be Red can finally be launched!

You can read the official press release here.

The idea has been gradually developing for a full year, but we feel that most of the technical crinkles have now been ironed out, and It's Gotta Be Red can officially go public!

But no need to batter down the doors! There's room for everyone! For starters, if this is your first time here, why not check out the Red Stuff section and learn more than you ever wanted to know connected with the color red! Also, you might want to check out the unique, Amazon-powered online red shop, where you can buy all things red, securely and at some of the best prices on the net. From red toasters to red digital cameras, from red worms to red Toyotas, it's all there in the Buy Red shop!

And if you want to be kept up to date on all things red, you could do worse than subscribe to the Red Feed in your feed reader.

Thanks for coming, see you around and... stay red!

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